Colby Howard

Published on October 7, 2025


Featured Article

VEEV: CEO Gassner’s Tech Vision to Drive CRM Migration Despite Financial Questions

Last Updated: October 7, 2025

Analyzing Management

For hedge funds and asset managers, evaluating the leadership of public companies plays a crucial role in both initial due diligence and continuous risk assessment. ManagementTrack offers a consistent framework that filters out distractions—highlighting distinct strengths and weaknesses, identifying potential warning signs and positive indicators, and drawing a direct connection between CEO actions and investment performance.

CEO Gassner’s tech vision to drive CRM migration despite financial questions.

Analysis of Veeva Systems CEO Peter Gassner

Despite questions about financial discipline, Peter Gassner’s deep technical vision makes him well-suited to execute the critical Vault CRM migration, positioning him to successfully navigate the company’s strategic separation from Salesforce.

ManagementTrack’s analysis focuses on Peter Gassner’s track record and skillset against the following key factors for VEEV:

  • Sustaining R&D Cloud momentum amid macro headwinds.
  • Executing the Vault CRM migration against Salesforce competition.
  • Defending market share against the Salesforce/IQVIA partnership.
  • Executing the Vault CRM migration to hit the 200-customer target.

Report Available: Proprietary Interviews & Analysis on Peter Gassner Answers Key Questions

ManagementTrack reports provide track record analysis, career playbooks, strengths, and weaknesses for every CEO. They allow investors to dig deeper to uncover hard-to-find data to answer the most pressing questions.

Reach out to sales@paragonintel.com or visit https://paragonintel.com/access-now/ for more information.

Question Answered #1

How will Gassner balance his visionary, product-first approach against the financial discipline needed to protect margins during the Salesforce migration and a tougher macro environment?

Question Answered #2

How has Gassner’s hands-on leadership created a culture where former colleagues view his eventual retirement, not the Salesforce break, as the single biggest risk to the company?

Question Answered #3

How does Gassner’s process for product and strategy development engender such strong confidence from his technical teams, and how will this be critical to out-maneuvering Salesforce?

Why Do Investors Use ManagementTrack?

Q: What is ManagementTrack’s analysis of VEEV CEO Peter Gassner?

A: ManagementTrack’s process involves a proprietary career analysis and interviews with former colleagues to establish a track record and pinpoint key strengths and weaknesses. These attributes are then mapped against VEEV’s most critical challenges: sustaining R&D Cloud momentum amid macro headwinds, successfully executing the large-scale Vault CRM migration against intense competition from Salesforce, defending market share from the Salesforce/IQVIA partnership, and hitting the migration’s 200-customer target.

Q: What other methods does ManagementTrack use to link executive leadership to future company performance?

A: ManagementTrack utilizes proprietary models to detect executive evasion during earnings call Q&A and to determine if the behavior is atypical. The platform also scrutinizes all insider transactions to identify outlier trades that signal future over- or underperformance. These analytical tools, combined with the ManagementTrack Rating—a forward-looking 1-10 score for every executive—give investors a clear, actionable view on how management will influence future company performance.

Q: What is the scope of ManagementTrack’s coverage?

A: ManagementTrack provides real-time coverage of the c-suite for all publicly traded companies.

How to Learn More

Reach out to sales@paragonintel.com or visit https://paragonintel.com/access-now/ to see our deep dive analysis on any executive.

 

Author

Colby Howard is the co-founder and President of Paragon Intel. Paragon Intel’s ManagementTrack is the premier executive analysis platform for hedge funds, asset managers, corporations, boards, and recruiters. Our proprietary data, built over a decade of analysis, allows us to analyze each public company executive to understand their fit and ability to execute at their company. We leverage our proprietary data – key quantitative research on an executive’s career plus interviews with their former colleagues – with public documents, including SEC filings (10-K, 10-Q), investor presentations, press releases, and earnings call transcripts. to build a holistic, evidence-based view of an executive’s capabilities and playbook.

Sources

  • Verified Career History by ManagementTrack for Peter Gassner
  • Analysis of Capital Allocation, Performance, and Fundamentals across career by ManagementTrack
  • Veeva Systems, Inc. 10Q
  • Veeva Systems, Inc. 10K
  • Veeva Systems, Inc. Earnings Calls
  • Veeva Systems, Inc. Press Releases

 

Relevant Links

© 2023 Paragon Intel