Colleen Keating
CEO-elect Colleen Keating, with a strong background in franchise operations, aims to revive Planet Fitness growth despite no prior fitness center experience.
Keating's tenure at IHG and FirstKey Homes highlights her ability to boost profits and customer satisfaction, crucial for addressing PLNT's slowing sales and unit growth.
Former colleagues unanimously praise Keating's leadership, viewing her as an investment positive for PLNT, yet remain cautious about the company's overall prospects.
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