Kirsten Lynch
Kirsten Lynch's tenure as CEO sees Vail's shares drop (36%) amidst a toxic culture, contrasting her success boosting Epic Pass sales as CMO.
Lynch's micromanagement and aversion to dissent stifles Vail's innovative growth, turning senior management into "yes men."
Despite a strong data-driven background, Lynch's leadership questioned as insiders call for the return of former CEO Rob Katz to revitalize Vail.
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