In the fast-paced world of investment decision-making, consumer transaction data has emerged as a game-changing category of alternative data. This granular, real-time data provides unprecedented insights into consumer spending patterns, market trends, and company performance, enabling investors to make more informed decisions and gain a competitive edge. As the demand for this valuable data grows, a number of innovative companies have stepped up to provide comprehensive and actionable consumer transaction datasets. In this blog post, we will take a deep dive into the leading companies in the consumer transaction data space, exploring their unique offerings, data sources, and the ways in which their insights are revolutionizing investment strategies across various sectors and geographies.
Edison Trends
Company Summary
Edison Trends is a data research company that provides insights into consumer purchase behavior by analyzing a large sample of anonymized and aggregated e-commerce e-receipts from millions of U.S. consumers. The company’s AI algorithms process this data to generate granular, item-level transaction insights from tens of thousands of merchants while ensuring user privacy. Edison Trends’ direct ownership of its data panel allows for more accurate and comprehensive information compared to traditional data sources like credit card data or data sold by resellers. The company’s daily research delivery and ability to engage hard-to-reach consumer segments make it a valuable resource for organizations seeking to understand e-commerce trends. Edison Trends maintains a strong focus on privacy, allowing consumers to opt-out of data sharing and delete their collected data if desired.
Key Features For Investors
Edison Trends provides a wealth of e-commerce transaction data and analytics that offer valuable insights for investors seeking to understand consumer behavior and market trends. By collecting and analyzing a vast amount of anonymized consumer receipt data, Edison Trends enables hedge funds and asset managers to assess the financial health, market share, and growth trajectories of publicly traded companies.
Key features of Edison Trends’ data that investors find useful include:
- Comprehensive transaction data from a wide range of merchants and categories
- Near real-time insights into consumer spending patterns and market trends
- Detailed market share analysis to assess relative performance of companies
- Identification of emerging trends and market disruptions for early mover advantage
- Validation of investment theses based on traditional financial data sources
- Customizable reports and analyses tailored to specific investment strategies
Improving Investment Decisions
Edison Trends empowers hedge funds and asset managers to make better-informed investment decisions by providing valuable insights derived from alternative e-commerce data. The company’s comprehensive data collection, normalization, and analysis processes offer a unique perspective on consumer behavior and market trends, enabling investors to stay ahead of the curve in today’s competitive landscape.
By leveraging Edison Trends’ alternative data, investors can:
- Gain near real-time visibility into consumer spending patterns and market trends, facilitating more timely and accurate investment decisions
- Identify emerging trends and potential market disruptions early on, allowing for proactive portfolio adjustments to capitalize on opportunities or mitigate risks
- Assess the relative performance and market share of companies within specific categories, aiding in the selection of investments with the highest growth potential
- Validate or challenge investment theses based on traditional data sources, providing a more comprehensive and nuanced understanding of a company’s performance and prospects
- Incorporate granular, item-level transaction data into quantitative models and research processes to enhance the accuracy and predictive power of investment strategies
Banyan
Company Summary
Banyan is an innovative fintech company that specializes in unlocking the power of item-level receipt data to enable new commercial and consumer applications. By providing a secure, privacy-first data collaboration platform, Banyan facilitates seamless integration between merchants, banks, fintechs, and their commerce partners. This unique data infrastructure allows for the enrichment of transactions with detailed receipt information, opening up a wide range of possibilities for enhanced customer experiences, improved operational efficiency, and data-driven decision-making. With Banyan’s platform, partners can leverage SKU-level data for personalized rewards programs, targeted marketing campaigns, streamlined expense management, and more accurate fraud detection. By making the world’s item-level receipt data organized, matched, and easily accessible, Banyan is paving the way for the next generation of commerce solutions that will revolutionize how businesses interact with their customers and optimize their operations.
Key Features For Investors
Banyan offers a powerful platform that unlocks the potential of item-level receipt data, providing hedge funds and asset managers with valuable insights into consumer behavior and company performance. By leveraging Banyan’s unique data infrastructure, investors can access granular transaction data that is typically not available through traditional market data sources, enabling them to make more informed investment decisions.
Key features of Banyan’s data that investors find useful include:
- Detailed, SKU-level data on consumer purchases across various merchants and categories
- Real-time, high-frequency data on sales trends, market share shifts, and product performance
- Comprehensive coverage of both online and offline transactions, providing a holistic view of consumer behavior
- Ability to track and analyze consumer spending patterns, identifying emerging trends and shifts in market demand
- Insights into company-specific performance, such as sales growth, product mix, and pricing strategies
- Data-driven indicators of company health and competitive positioning, complementing traditional financial metrics
Improving Investment Decisions
Banyan’s innovative platform empowers hedge funds and asset managers to make more informed investment decisions by providing access to unique, granular data on consumer transactions and behavior. By leveraging Banyan’s item-level receipt data, investors gain valuable insights into company performance, market trends, and competitive dynamics that are not readily available through traditional data sources.
Banyan’s alternative data helps investors enhance their investment strategies in several key ways:
- Enabling real-time monitoring of sales trends, market share shifts, and product performance at the SKU level, allowing investors to identify emerging opportunities and risks more quickly
- Providing a comprehensive view of consumer spending patterns across both online and offline channels, helping investors better understand market demand and identify potential disruptions
- Offering granular insights into company-specific performance metrics, such as sales growth, product mix, and pricing strategies, which can complement traditional financial analysis
- Facilitating more accurate benchmarking of companies against their competitors by providing detailed data on market share, customer loyalty, and other key performance indicators
- Enhancing the predictive power of quantitative models by incorporating high-frequency, item-level data on consumer behavior and company performance
Foxintelligence
Company Summary
Foxintelligence is a consumer intelligence platform that specializes in providing e-commerce insights to brands and retailers. By leveraging a panel of over 5 million e-shoppers worldwide and analyzing billions of transactional emails, Foxintelligence offers comprehensive data on market trends, best-selling products, consumer behavior, and competitor performance. The company’s AI-powered platform transforms e-receipts into actionable insights, enabling clients to optimize their pricing, delivery, discounts, and product assortment strategies. With Foxintelligence, businesses can gain a deeper understanding of their online market, identify growth opportunities, and make data-driven decisions to increase customer loyalty and market share.
Key Features For Investors
Foxintelligence offers a powerful platform that provides hedge funds and asset managers with valuable e-commerce data and consumer insights derived from millions of online transactions. By leveraging Foxintelligence’s proprietary technology and vast data network, investors can gain a deeper understanding of consumer behavior, market trends, and company performance in the rapidly growing e-commerce sector.
The key features of Foxintelligence’s data that investors find most useful include:
- Granular, transaction-level data from over 100 e-commerce websites, enabling detailed analysis of consumer spending patterns, product preferences, and brand loyalty
- Real-time monitoring of online sales, market share, and competitive dynamics for specific companies or sectors
- Customizable data solutions tailored to specific investment strategies and research requirements, ensuring the most relevant and actionable insights
- Identification of emerging trends and consumer preferences, allowing investors to spot potential opportunities early and gain a competitive edge
- Detection of potential risks and red flags in portfolio companies or target investments, facilitating timely adjustments to investment strategies and risk mitigation
Improving Investment Decisions
Foxintelligence empowers hedge funds and asset managers to make more informed investment decisions by providing valuable insights derived from alternative e-commerce data. By leveraging Foxintelligence’s platform, investors can access granular, transaction-level data from over 100 e-commerce websites, enabling them to analyze consumer spending patterns, monitor market trends, and assess company performance in real-time.
Foxintelligence’s data solutions help investors:
- Identify emerging consumer preferences and market trends early on, allowing them to spot potential investment opportunities and gain a competitive edge
- Benchmark companies against their peers to understand market share, pricing strategies, and brand loyalty, facilitating more accurate company valuations and growth projections
- Monitor portfolio companies and target investments for potential risks and red flags, enabling timely adjustments to investment strategies and effective risk management
- Incorporate alternative e-commerce data into quantitative models and investment research processes to enhance decision-making and uncover unique insights that traditional data sources may not reveal
Numerator
Company Summary
Numerator is a consumer insights and data company that provides businesses with a comprehensive understanding of consumer behavior across multiple channels. By collecting first-party data from over 1 billion shopping trips across 44,000 retailers and combining it with 2,500 psychographic and media consumption attributes, Numerator enables brands and retailers to gain deep insights into consumer preferences, attitudes, and purchasing habits. The company offers a range of solutions, including panel data feeds, custom insights, and tracking studies, which help clients optimize their marketing strategies, product offerings, and overall business performance. Additionally, Numerator provides industry resources and trend reports, such as the Numerator Shopping Behavior Index and the Consumer Sentiment Tracker, to keep businesses informed about key market developments and consumer trends.
Key Features For Investors
Numerator provides a wealth of granular consumer purchase data and insights that offer valuable information for hedge funds and asset managers seeking to make better investment decisions. By tracking and analyzing detailed consumer buying behavior across various channels, retailers, and product categories, Numerator enables investors to identify key trends, assess brand and company performance, and uncover potential opportunities or risks in the market.
Some of the key features and data points that investors find most useful from Numerator include:
- Comprehensive consumer panel data covering over 100,000 shoppers, providing a representative view of consumer behavior and preferences
- Detailed transaction-level data, including product, price, promotion, and retailer information, allowing for in-depth analysis of purchasing patterns
- Market share and brand performance insights, enabling investors to assess the competitive landscape and identify winners and losers in various categories
- New product launch tracking, helping investors evaluate the success of product innovations and their potential impact on company performance
- Omnichannel purchase analysis, providing a holistic view of consumer behavior across online and offline channels
- Customized reports and dashboards tailored to specific investment strategies or areas of interest, delivering actionable insights for portfolio managers and analysts
Improving Investment Decisions
Numerator empowers hedge funds and asset managers to make more informed investment decisions by providing comprehensive, granular consumer purchase data and insights across various channels, retailers, and product categories. This alternative data enables investors to identify key trends, assess brand and company performance, and uncover potential opportunities or risks in the market.
Numerator’s data and insights help investors:
- Analyze detailed transaction-level data to understand consumer purchasing patterns and preferences
- Assess market share and brand performance to identify winners and losers in various categories
- Evaluate the success of new product launches and their potential impact on company performance
- Gain a holistic view of consumer behavior across online and offline channels through omnichannel purchase analysis
- Leverage customized reports and dashboards tailored to specific investment strategies or areas of interest
Measurable AI
Company Summary
Measurable AI is a leading alternative data provider that offers accurate consumer insights for the digital economy, focusing on emerging markets such as Southeast Asia, the Middle East, Latin America, and India. By leveraging a proprietary consumer panel and anonymized, SKU-level e-receipt data, Measurable AI provides clients with real-time, granular data on consumer behavior and market trends across various sectors, including food delivery, ride-hailing, and e-commerce. The company’s target users include financial institutions, corporates, researchers, and media, who benefit from Measurable AI’s rare and timely coverage, high correlation with reported company metrics, and compliance with privacy regulations like GDPR and CCPA.
Key Features For Investors
Measurable AI offers a powerful alternative data solution that provides hedge funds and asset managers with valuable insights into consumer behavior and market trends. By leveraging a proprietary consumer panel and billions of anonymized, SKU-level e-receipts, Measurable AI delivers granular, real-time data on consumer transactions across various sectors in emerging markets.
Key features of Measurable AI’s consumer transaction data that investors find particularly useful include:
- Comprehensive coverage of emerging markets such as Southeast Asia, the Middle East, Latin America, and India, which are often underrepresented in traditional datasets
- Granular, SKU-level data that enables investors to track consumer spending patterns, market share shifts, and product performance at a highly detailed level
- Real-time data updates that allow investors to monitor consumer behavior and market trends as they unfold, providing a significant advantage in fast-moving markets
- High correlation with reported company metrics, enabling investors to validate their investment theses and make more informed decisions
- Compliance with major privacy regulations like GDPR and CCPA, ensuring that the data is collected and processed in a secure and ethical manner
- Customizable data solutions tailored to the specific needs and investment strategies of each client, maximizing the relevance and actionability of the insights provided
Improving Investment Decisions
Measurable AI empowers hedge funds and asset managers to make more informed investment decisions by providing unique, timely, and actionable insights derived from alternative data sources. The company’s focus on consumer behavior, particularly in the rapidly growing Chinese market, offers investors a competitive edge in identifying trends, assessing company performance, and generating alpha.
By leveraging Measurable AI’s alternative data solutions, hedge funds and asset managers can:
- Gain granular, real-time insights into consumer spending patterns and market trends, enabling them to identify investment opportunities and make data-driven decisions
- Access unique data on the Chinese market, providing a deeper understanding of the world’s second-largest economy and its impact on global markets
- Utilize predictive analytics to anticipate market movements and adjust investment strategies accordingly, potentially enhancing risk management and portfolio performance
- Benchmark company performance against competitors and industry trends, allowing for more accurate valuation and investment decision-making
- Incorporate alternative data into quantitative models and risk management processes, improving the robustness and accuracy of investment strategies
Vumonic
Company Summary
Vumonic is a global data provider that offers businesses valuable insights into consumer spending habits by capturing billions of real online purchases from over 1.5 million opted-in online shoppers. The company’s unique selling point is its ability to track actual spending data, rather than just clicks or app installs, which provides a more accurate representation of consumer behavior. By leveraging its extensive data set and industry-leading data visualization tools, Vumonic enables clients, including market research companies, brands, e-commerce platforms, investment firms, and digital marketing agencies, to stay ahead of market trends, monitor market share, and make informed decisions based on a nuanced understanding of their target market.
Key Features For Investors
Vumonic provides hedge funds and asset managers with valuable consumer transaction data that offers unique insights into company performance and market trends. By tracking billions of actual online purchases from over 1.5 million opted-in shoppers, Vumonic delivers a comprehensive view of consumer spending behavior across various industries and brands.
Key features of Vumonic’s data that investors find particularly useful include:
- Detailed transaction-level data, including product categories, brands, prices, and purchase frequencies
- Longitudinal data on consumer cohorts, enabling analysis of customer loyalty, retention, and lifetime value
- Market share and wallet share insights, allowing investors to assess a company’s competitive position
- Early detection of shifts in consumer preferences and spending patterns, which can serve as leading indicators of financial performance
- Granular data on consumer demographics, geographies, and channels, facilitating targeted analysis and investment strategies
By leveraging Vumonic’s extensive consumer transaction dataset, hedge funds and asset managers can gain a deeper understanding of the companies and sectors they invest in. This alternative data complements traditional financial metrics and provides a more timely and nuanced view of market dynamics, empowering investors to make better-informed decisions and identify unique opportunities ahead of the competition.
Improving Investment Decisions
Vumonic’s alternative data empowers hedge funds and asset managers to make more informed investment decisions by providing a comprehensive view of consumer behavior and market trends. By leveraging Vumonic’s extensive dataset of over 1.5 million opted-in online shoppers and billions of actual transactions, investors gain valuable insights that complement traditional financial metrics and enhance their understanding of the companies and sectors they invest in.
Vumonic’s data enables investors to:
- Identify shifts in consumer spending patterns and preferences early on, serving as leading indicators of financial performance
- Assess a company’s competitive position and market share by analyzing customer loyalty, retention, and lifetime value
- Conduct targeted analysis based on granular data on consumer demographics, geographies, and channels
- Incorporate transaction-level data into quantitative models to enhance investment research and decision-making processes
- Uncover unique investment opportunities and mitigate risks by gaining a more timely and nuanced view of market dynamics
Bloomberg Second Measure
Company Summary
Bloomberg Second Measure is a leading provider of consumer transaction data analytics, offering investors valuable insights into company performance and consumer trends. By leveraging a proprietary dataset derived from billions of purchases made by millions of U.S. consumers, Bloomberg Second Measure delivers daily data analytics on thousands of public and private companies and brands. This data, available on a 3-day and 7-day lag from card swipe, is delivered via the Bloomberg Terminal (ALTD) and bulk data feeds. Bloomberg Second Measure’s offerings enable investors to track company performance intra-quarter, validate investment theses, and identify fast-growing consumer companies, complementing Bloomberg’s existing company fundamentals and market data. The company’s data has been cited in reputable sources such as The New York Times, The Wall Street Journal, and Bloomberg, underscoring its credibility and expertise in the field of transaction data analytics.
Key Features For Investors
Bloomberg Second Measure provides hedge funds and asset managers with valuable consumer transaction data analytics to enhance investment decision-making. By leveraging anonymized credit and debit card transaction data from millions of U.S. consumers, Bloomberg Second Measure offers granular insights into company performance, consumer spending trends, and market share dynamics.
Key features of Bloomberg Second Measure’s consumer transaction data that benefit investors include:
- Daily transaction data on over 5,200 public and private companies, enabling near real-time tracking of company performance and revenue growth intra-quarter
- Category-level insights to benchmark companies against competitors and identify sector-wide trends in consumer spending behavior
- Detailed cohort analysis to understand customer retention, loyalty, and lifetime value for companies over time
- Demographic data breakdowns by age, income, and geography to assess which customer segments are driving a company’s growth
- Ability to track company performance and market share across online and offline channels, including e-commerce and brick-and-mortar retail sales
- Data-driven alerts to surface significant changes in company performance or consumer spending patterns
Improving Investment Decisions
Bloomberg Second Measure empowers hedge funds and asset managers to make more informed investment decisions by providing valuable insights derived from consumer transaction data. By analyzing billions of anonymized credit and debit card transactions, Bloomberg Second Measure offers a unique perspective on company performance, consumer spending trends, and market share dynamics.
The platform enables investors to:
- Track daily revenue growth for over 5,200 public and private companies, allowing for near real-time monitoring of company performance and early detection of potential investment opportunities or risks
- Benchmark companies against competitors and identify sector-level trends in consumer spending behavior, providing context for investment analysis and decision-making
- Analyze customer retention, loyalty, and lifetime value through detailed cohort analysis, offering insights into the long-term health and growth potential of companies
- Assess the impact of demographic factors such as age, income, and geography on a company’s growth, enabling investors to identify key drivers of performance and tailor investment strategies accordingly
- Monitor company performance and market share across online and offline channels, providing a comprehensive view of a company’s competitive position and potential for growth
By leveraging Bloomberg Second Measure’s alternative data and analytics capabilities, hedge funds and asset managers can gain a more complete and timely understanding of the companies and sectors they invest in, ultimately leading to better-informed investment decisions and improved portfolio performance.
Earnest Analytics
Company Summary
Earnest Analytics is a data analytics firm that acquires, anonymizes, and transforms various data assets, such as healthcare, location, product, transaction, and web data, into valuable insights for investors, companies, and consultants. By leveraging AI-powered analytics and a team of industry experts, Earnest Analytics delivers real-time earnings predictions, competitive benchmarking, market share analysis, and customer behavior insights through their Dash platform. This enables clients to make data-driven decisions, understand macro trends, and track company KPIs. Earnest Analytics ensures data quality by partnering with reliable sources, normalizing data to eliminate noise, and validating it against reported results.
Key Features For Investors
Earnest Analytics provides a comprehensive suite of alternative data solutions tailored specifically for hedge funds and asset managers. By leveraging consumer transaction data, geolocation data, and advanced analytics, Earnest enables investors to gain unique insights into company performance, market trends, and consumer behavior.
Key features of Earnest Analytics’ data that investors find valuable include:
- Granular, anonymized consumer spending data across various sectors, offering insights into company sales, market share, and growth trends
- Foot traffic data and analysis to assess the performance of brick-and-mortar businesses and identify potential investment opportunities
- Customizable dashboards and data feeds that seamlessly integrate with investors’ existing workflows and systems
- Real-time data access and alerts to help investors stay on top of emerging trends and make timely decisions
- Sector-specific insights and benchmarking to evaluate company performance relative to industry peers
- Data-driven tools for risk management, enabling investors to identify potential risks and adjust their portfolios accordingly
Improving Investment Decisions
Earnest Analytics empowers hedge funds and asset managers to make more informed investment decisions by providing comprehensive alternative data solutions. By leveraging Earnest’s consumer spending data, foot traffic insights, and advanced analytics, investors can gain a deeper understanding of company performance, identify market trends, and uncover potential investment opportunities.
Earnest Analytics’ data enables investors to:
- Analyze granular consumer transaction data to assess company sales, market share, and growth trends across various sectors
- Utilize foot traffic data to evaluate the performance of brick-and-mortar businesses and identify promising investment prospects
- Seamlessly integrate customizable data feeds and dashboards into existing workflows and systems for efficient analysis
- Access real-time data and alerts to stay informed about emerging trends and make timely investment decisions
- Benchmark company performance against industry peers using sector-specific insights and analytics
- Incorporate alternative data into risk management processes to identify potential risks and optimize portfolio allocation
DROP
Company Summary
Drop is a card-linked marketing solutions provider that offers unique data, insights, and marketing tools to help businesses grow their presence among North American Millennial and Gen Z consumers. With over 5 million members who have collectively spent more than $155 billion, Drop enables businesses to target and influence a large, engaged audience using demographic and transactional data from 1.13 million linked debit and credit accounts. The company’s platform provides a comprehensive view of consumer spending across 2.9 billion tracked transactions, empowering businesses to deliver personalized experiences, measure ROI effectively, and gain actionable insights. Drop also operates a consumer-facing community platform that leverages member data and insights to develop and curate products catering to enthusiast interests in audio and mechanical keyboards.
Key Features For Investors
Drop provides a unique window into the spending habits and brand affinities of Millennial and Gen Z consumers in North America. By tracking over $155 billion in spending across 2.9 billion transactions from 1.13 million linked debit and credit accounts, Drop offers granular insights into the purchasing behavior of this influential demographic. This transactional data, coupled with Drop’s 5 million highly engaged community members, presents a compelling dataset for investors seeking to understand trends and shifts in consumer spending.
Key features of Drop’s data that investors may find valuable include:
- Detailed transaction-level data across a wide range of categories and merchants
- Demographic insights into the spending patterns of Millennial and Gen Z consumers
- Real-time tracking of changes in consumer behavior and brand preferences
- Competitive intelligence on market share and wallet share among key retailers and brands
- Ability to identify emerging trends and fast-growing brands favored by younger consumers
- Insights into the effectiveness of promotions, loyalty programs, and partnerships
- Potential to inform investment decisions in consumer-focused sectors such as retail, e-commerce, and consumer packaged goods
Improving Investment Decisions
Drop’s unique dataset and insights into Millennial and Gen Z consumer spending patterns provide hedge funds and asset managers with valuable information to enhance their investment strategies. By leveraging Drop’s granular transaction data, demographic insights, and real-time tracking of consumer behavior shifts, investors can gain a competitive edge in identifying trends, assessing company performance, and making informed decisions in consumer-focused sectors.
Drop’s alternative data empowers investors to:
- Identify emerging brands and categories favored by younger consumers, potentially uncovering investment opportunities early
- Assess the market share and growth trajectory of companies within Drop’s tracked merchant universe
- Evaluate the effectiveness of promotions, partnerships, and loyalty programs on driving sales and customer engagement
- Benchmark companies against their competitors based on wallet share and customer demographics
- Incorporate real-time consumer spending data into quantitative models to enhance investment research and decision-making processes
- Detect shifts in consumer behavior that may impact the financial performance of portfolio companies or potential investments
Attain Data
Company Summary
Attain Data is a real-time commerce data platform that provides businesses with insights across various verticals, retailers, and purchases. By leveraging a portfolio of mobile apps, Attain Data captures over 7 billion transactions worth more than $600 billion from an opted-in consumer panel of 7 million individuals. The company’s data sources include real-time bank transactions, loyalty account linking, receipt capture, and survey responses, all of which are transparently collected with explicit consumer permission. Attain Data’s platform enables businesses to identify untapped audiences, target competitors’ customers, understand cross-purchase behavior, and determine customer loyalty, ultimately driving better outcomes through data-driven insights, real-time campaign measurement, and trend identification. With the ability to target 400 million devices, Attain Data offers a wide reach for marketing efforts while adhering to strict data protection laws and maintaining a comprehensive privacy policy.
Key Features For Investors
Attain Data offers a powerful platform that provides hedge funds and asset managers with valuable insights derived from real-time consumer transaction data. By capturing over 7 billion transactions worth more than $600 billion from an opted-in consumer panel of 7 million individuals, Attain Data enables investors to gain a deeper understanding of consumer behavior, market trends, and company performance.
The key features of Attain Data’s consumer transaction data that investors find most useful include:
- Granular, transaction-level data across various verticals, retailers, and purchase categories
- Real-time data updates, allowing investors to monitor consumer spending patterns as they emerge
- Ability to identify market share shifts and track the performance of specific companies or brands
- Insights into customer loyalty, retention, and cross-purchase behavior
- Demographic and geographic breakdowns of consumer spending trends
- Integration of data from multiple sources, including bank transactions, loyalty programs, and receipt captures
- Customizable dashboards and analytics tools to facilitate data analysis and visualization
Improving Investment Decisions
Attain Data empowers hedge funds and asset managers to make more informed investment decisions by providing access to a wealth of real-time consumer transaction data. By capturing over 7 billion transactions worth more than $600 billion from an opted-in consumer panel of 7 million individuals, Attain Data offers investors granular insights into consumer behavior, market trends, and company performance across various verticals, retailers, and purchase categories.
Leveraging Attain Data’s platform, investors can:
- Identify market share shifts and track the performance of specific companies or brands in real-time
- Gain insights into customer loyalty, retention, and cross-purchase behavior to assess the health and growth potential of companies
- Analyze demographic and geographic breakdowns of consumer spending trends to uncover emerging opportunities or potential risks
- Integrate transaction-level data from multiple sources, including bank transactions, loyalty programs, and receipt captures, to build a comprehensive view of consumer behavior
- Utilize customizable dashboards and analytics tools to visualize and derive actionable insights from the vast amount of consumer transaction data
Nielsen IQ
Company Summary
NielsenIQ is a global leader in market research and consumer intelligence, providing businesses with accurate and trusted data for nearly a century. Focusing primarily on the fast-moving consumer goods (FMCG) sector, the company offers a range of solutions to help brands navigate the complexities of the omnichannel marketplace. These offerings include NIQ Discover, a cloud-based technology platform that connects businesses worldwide to the latest industry insights, and Data Impact, a collaborative analytics solution that enables companies to interpret and master their omnichannel data. Additionally, NielsenIQ has strengthened its capabilities through strategic acquisitions, such as the purchase of Rakuten Intelligence, which provided the company with the largest e-commerce purchase panel in the United States. With its powerful analytics platforms and extensive investments in advanced analytics and machine learning, NielsenIQ empowers businesses to unleash the power of data and drive growth in the rapidly evolving consumer goods market.
Key Features For Investors
NielsenIQ provides a wealth of consumer transaction data and analytics that offer valuable insights for investors. By tracking and analyzing consumer purchasing behavior across a wide range of industries, NielsenIQ enables hedge funds and asset managers to assess company performance, identify market trends, and make data-driven investment decisions.
Key features of NielsenIQ’s data that investors find useful include:
- Comprehensive consumer panel data covering purchasing habits, preferences, and trends
- Market share and competitive intelligence for companies within specific sectors
- Insights into the success of new product launches and innovations
- Global market coverage spanning numerous countries and regions
- Customizable data solutions tailored to meet specific investor needs
Improving Investment Decisions
NielsenIQ empowers hedge funds and asset managers to make more informed investment decisions by providing comprehensive consumer data, advanced analytics, and customizable solutions. The company’s extensive consumer panel data offers insights into purchasing behavior, preferences, and trends across various industries, enabling investors to assess company performance, identify market opportunities, and forecast future trends.
NielsenIQ’s offerings help investors enhance their strategies in several ways:
- Benchmarking companies against competitors using market share data to understand positioning and growth potential
- Evaluating the success and impact of new product launches on revenue and market share
- Leveraging global market coverage to identify opportunities and risks across different geographies
- Utilizing customized data solutions tailored to specific investment needs for more focused analysis
- Incorporating real-time data access into decision-making processes to promptly react to market changes
By harnessing NielsenIQ’s alternative data and analytics, hedge funds and asset managers can gain a deeper understanding of market dynamics, uncover hidden opportunities, and ultimately make more strategic, data-driven investment decisions to maintain a competitive edge.
Envestnet | Yodlee
Company Summary
Envestnet | Yodlee is a leading financial data aggregation and analytics company that enables innovation and insights to help people live better financial lives. With a vast network of over 19,000 data sources, Envestnet | Yodlee’s platform securely collects and enriches financial data, powering dynamic, cloud-based innovation for over 1,400 financial institutions and FinTech companies, including 16 of the top 20 U.S. banks. The company’s solutions support a wide range of use cases, such as financial wellness, open banking, and credit decisioning, empowering customers to make informed financial decisions and achieve better financial outcomes.
Key Features For Investors
Envestnet | Yodlee offers a comprehensive suite of alternative data solutions that empower hedge funds and asset managers to make more informed investment decisions. By leveraging vast amounts of consumer transaction data, Yodlee provides unique insights into consumer behavior, company performance, and market trends, enabling investors to identify opportunities and optimize their portfolios.
Key features of Envestnet | Yodlee’s data that investors find valuable include:
- Granular consumer transaction data from various sources, including bank accounts, credit cards, and e-commerce platforms, providing a detailed view of consumer spending patterns, brand loyalty, and market share
- Company insights derived from aggregated and categorized transaction data, offering a deeper understanding of revenue streams, customer acquisition, and retention rates
- Comprehensive market intelligence across various industries, allowing investors to spot emerging trends, validate investment theses, and monitor portfolio companies’ performance against competitors
- Powerful analytics tools and customizable dashboards that enable investors to explore and visualize data in meaningful ways, uncovering hidden patterns and correlations
- Strict adherence to data privacy and security standards, ensuring compliance with relevant regulations and providing investors with a reliable and trustworthy source of alternative data
Improving Investment Decisions
Envestnet | Yodlee’s alternative data solutions empower hedge funds and asset managers to make more informed investment decisions by providing unique insights into consumer behavior, company performance, and market trends. The platform’s vast network of data sources, advanced analytics tools, and comprehensive market intelligence enable investors to identify opportunities, optimize portfolios, and generate superior returns.
By leveraging Envestnet | Yodlee’s data, investors can:
- Gain granular insights into consumer spending patterns, brand loyalty, and market share, allowing them to spot emerging trends and make data-driven decisions
- Assess the financial health and growth potential of companies by analyzing aggregated transaction data on revenue streams, customer acquisition, and retention rates
- Monitor portfolio companies’ performance against competitors and validate investment theses using comprehensive market intelligence across various industries
- Uncover hidden patterns, identify correlations, and derive actionable insights from vast amounts of alternative data using powerful analytics tools and customizable dashboards
- Rely on a trustworthy source of alternative data that adheres to strict data privacy and security standards, ensuring compliance with relevant regulations
Consumer Edge
Company Summary
Consumer Edge is a global data insights and analytics company that empowers organizations with unrivaled consumer intelligence to make data-driven decisions. By providing access to over 40,000 merchants and 1,800 tickers across five continents, Consumer Edge offers deep insights into global consumer spending behavior through transaction data. The company’s platform boasts a robust history, data cleansing, and enrichment capabilities, delivering granular level details and bespoke insights for more than 100 million accounts and 40,000 brands while adhering to global privacy protection norms like GDPR.
Serving both investors and corporate brands, Consumer Edge enables investors to validate their thesis, size markets accurately, conduct due diligence, and monitor portfolios effectively with up-to-the-minute consumer transaction data covering more than 12,000 brands. For corporate brands, the company provides market insights and shopper intelligence to enhance performance through real-time sales data, cross-shop, customer loyalty & retention, and wallet share analysis. Consumer Edge’s rich historical transaction data allows businesses to pursue new markets, expand their footprint, and refine promotion strategies confidently, while also enabling market and competitor research, channel sales analysis, and shopper behavior evaluation.
Key Features For Investors
Consumer Edge provides hedge funds and asset managers with valuable consumer transaction data and analytics that offer granular insights into company performance and market trends. By leveraging a vast dataset covering millions of consumers and transactions across thousands of brands and merchants, Consumer Edge enables investors to track key metrics in near real-time, validate investment theses, and identify emerging opportunities and risks.
The key features of Consumer Edge’s data solutions for investors include:
- Comprehensive transaction data from a panel of over 5 million U.S. consumers, covering more than 5,000 merchants and 12,000 brands across five continents
- Granular details on consumer spending behavior, market share shifts, and company-specific performance metrics
- Up-to-the-minute data updates that allow for timely monitoring of portfolios and detection of inflection points and trend changes
- Robust data history, cleansing, and enrichment processes to ensure data quality and accuracy while adhering to global privacy protection norms
- Sector-specific insights and benchmarking capabilities across consumer discretionary, staples, healthcare, and other industries
- Ability to validate investment theses, size markets accurately, conduct due diligence, and monitor portfolio holdings effectively
Improving Investment Decisions
Consumer Edge empowers hedge funds and asset managers to make better investment decisions by providing comprehensive consumer transaction data and analytics. The company’s vast dataset, covering millions of consumers and transactions across thousands of brands and merchants, enables investors to closely monitor company performance, validate investment theses, and identify emerging trends and risks in near real-time.
By leveraging Consumer Edge’s data solutions, investors can:
- Track key performance metrics and market share shifts at a granular level across various sectors, including consumer discretionary, staples, and healthcare
- Validate investment theses, conduct due diligence, and accurately size market opportunities using robust historical data and up-to-the-minute updates
- Monitor portfolio holdings effectively and detect inflection points or trend changes in a timely manner
- Benchmark company performance against competitors and industry averages to identify potential outperformers or underperformers
- Incorporate alternative data into quantitative models and investment research processes to enhance decision-making and generate alpha
Fable Data
Company Summary
Fable Data is a leading data aggregator and data science company that provides real-time, reliable, and trustworthy consumer transaction data to decision-makers worldwide. Established in 2018, Fable Data sources anonymous pan-European consumer spend data directly from banks and credit card issuers, which they enrich through bespoke processes. The company’s offerings include insights into spending across 62 merchant categories, 973 tagged companies rolled up to 455 tagged tickers, and 1,463 private merchants. Fable Data’s unique ‘privacy by design’ methodology ensures responsible data handling and the preservation of privacy, while their real-time datasets enable clients to monitor and analyze consumer spending patterns and trends as they happen. With a team of over 70 talented individuals and a commitment to upholding privacy and good data practices, Fable Data has become a trusted partner for government agencies, investors, and analysts seeking to understand consumer behavior, market trends, and policy implications.
Key Features For Investors
Fable Data offers a unique and valuable resource for hedge funds and asset managers seeking to gain an edge through alternative data. By providing granular, real-time consumer spending data sourced directly from banks and credit card issuers across Europe, Fable Data enables investors to closely monitor consumer behavior, identify trends, and make data-driven decisions with confidence.
Key features of Fable Data’s offering that are particularly useful for investors include:
- Comprehensive coverage of consumer spending across 62 merchant categories, 973 companies mapped to 455 publicly traded tickers, and 1,463 private companies
- Real-time, high-frequency transaction data that allows investors to track spending patterns as they emerge and evolve
- Enriched data through proprietary processes to enhance insights and granularity
- Strict adherence to data privacy and security standards through a ‘privacy by design’ methodology
- Ability to monitor the performance and market share of public and private companies, as well as sector-level trends
- Data-driven insights to validate investment theses, identify potential opportunities or risks, and inform portfolio allocation decisions
Improving Investment Decisions
Fable Data empowers hedge funds and asset managers to make more informed investment decisions by providing them with unique, granular, and timely consumer spending data. By leveraging Fable Data’s comprehensive coverage of consumer transactions across 62 merchant categories, 973 companies mapped to 455 publicly traded tickers, and 1,463 private companies, investors gain valuable insights into consumer behavior, market trends, and company performance.
Fable Data’s offerings enable investors to:
- Monitor consumer spending patterns in real-time, identifying emerging trends and shifts in market share
- Assess the performance of public and private companies within their investment universe
- Validate investment theses and identify potential opportunities or risks based on data-driven insights
- Incorporate alternative data into quantitative models and research processes to enhance decision-making
- Gain a competitive edge by leveraging unique and timely data sets not readily available through traditional sources
Facteus
Company Summary
Facteus is a leading provider of alternative data, specializing in transaction data and consumer spending insights. With the largest and most balanced transaction data panel in the industry, covering over 40 million active cards across various payment methods, Facteus offers unique insights into the spending trends of diverse market segments, including millennials, Gen Z, and the underbanked. The company’s data, which encompasses credit, debit, alternative debit, health, and payroll transactions, is utilized by economists, policymakers, retailers, universities, and investors to understand consumer behavior, analyze market share, benchmark competitors, and inform predictive analytics. Facteus employs cutting-edge privacy-enhancing techniques, data science, and machine learning to continuously improve its offerings while ensuring strict data privacy practices. The company also provides synthetic data solutions through its MIMIC™ platform and a natural language data platform called Mobius™, which allows users to ask questions about spending trends and receive instant insights.
Key Features For Investors
Facteus offers a powerful suite of alternative data solutions that provide hedge funds and asset managers with valuable insights into consumer spending behavior. By leveraging Facteus’ vast repository of anonymized and aggregated consumer transaction data, investors can gain a deeper understanding of market trends, identify potential opportunities, and make more informed investment decisions.
Key features of Facteus’ data offerings that are particularly useful for investors include:
- Comprehensive coverage of consumer spending across various payment methods, including credit, debit, alternative debit, health, and payroll transactions
- Access to a large and balanced transaction data panel, covering over 40 million active cards and representing diverse market segments
- Near real-time data updates, enabling investors to quickly identify and respond to emerging trends and changes in consumer behavior
- Customizable data sets tailored to specific investment strategies and research requirements
- Strict data privacy and compliance measures, ensuring the protection of individual consumer information while providing valuable insights to investors
- Advanced analytics tools and machine learning capabilities to uncover hidden patterns and correlations in the data
- Synthetic data solutions through the MIMIC™ platform, allowing for secure and compliant data sharing and analysis
Improving Investment Decisions
Facteus empowers hedge funds and asset managers to make better-informed investment decisions by providing them with unique insights derived from alternative data sources. By leveraging Facteus’ vast repository of anonymized and aggregated consumer transaction data, investors can gain a deeper understanding of market trends, consumer behavior, and the financial health of companies and sectors.
Facteus’ alternative data solutions enable investors to:
- Access near real-time data on consumer spending patterns across various payment methods, including credit, debit, and alternative payment channels
- Identify emerging trends and potential opportunities before they become mainstream, giving them a competitive edge in the market
- Customize data sets to align with their specific investment strategies and research requirements
- Incorporate advanced analytics and machine learning capabilities to uncover hidden patterns and correlations in the data
- Utilize synthetic data solutions through the MIMIC™ platform, ensuring secure and compliant data sharing and analysis
ManagementTrack
ManagementTrack by Paragon Intel is the leading source of analysis on executives. Hedge Funds and Asset Managers rely on ManagementTrack for the management portion of any investment thesis. Predictive ratings, verified data, and proprietary interviews with high level former peers of executives allow professional investors to understand how the people leading a company will impact its performance.
Learn more here: https://paragonintel.com/management-track-platform/
