Fidji Simo
CEO Simo's growth-oriented product leadership is set to expand Instacart's profit streams over time, leveraging her decade-long experience at Facebook.
As Instacart's CEO, Simo improved partner relations, launched a CPG-focused ad network, and led the company to profitability and an August 2023 IPO.
Former colleagues describe Simo as a data-driven leader who drives business forward, despite some questioning her innovation outside of advertising at Instacart.
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